Masabi » mass market apps

apps for everyone

Transport ticketing applications have the potential to drastically reduce sales costs, introduce major new revenue streams and transform your customers’ travel experience. However, this potential can never be realised unless the mass market is targeted, and not just a small number of elite smartphone users. Allow all customers to easily buy tickets wherever, whenever, and end the era of the ticket queue.

available on most phones

Masabi’s apps are supported on the vast majority of phones in circulation today, not just smartphones. Mobile handsets and platforms can be supported once they reach significant commercial volume.

Platforms supported include:

Apple

Blackberry

Android

Nokia

Sony Ericsson

Samsung

INQ

Windows Phone 7 (coming soon)

intuitive design

quick and easy purchases

All major credit and debit cards accepted. Customers will only use a mobile app if it is quicker and easier than alternatives, especially customers who have never used an app before.

customised apps

Apps are tailored to specific handsets and markets to simplify purchases even for complicated fares.

The ticket carousel lets users match journey times with available tickets and fares.

time saving

The app remembers previous journeys and payment details, making it possible to buy a ticket in seconds.

No usernames or passwords to remember means that it is accessible for any customer.

“Love this app, I can check trains and book tickets on the go and so much easier than doing it through the browser.”

easy to get started

quick download

Download the app from any major app store.

Download the app by texting a shortcode (e.g. “Text ‘TRAIN’ to 12345 to download the app”). This option helps ordinary customers through the download process.

no cost

The apps are free, which lowers a significant barrier to entry.

“One of the best apps out there! Fast, efficient and easy to use! I have used this app so much because it has made booking tickets so much easier and a lot less hassle.”

award winning security

PCI DSS compliant payment security means customers can buy with confidence. Click here to learn more about Masabi’s secure payments system.

“A quick, precise app that gives you all the info you need. So handy and safe to purchase from too.”

goes beyond the web and ticket machines

Real-time updates automatically alert customers to delays, connection details, platform numbers and other information.

The app can also offer great deals on popular goods and services to promote station retail. (E.g. Discounts for nearby shops appear on screen when the passenger arrives at the station.)

“I’m always on laptop trying to arrange to meet up with friends by train…no longer will a laptop be required! I can now arrange tickets wherever, whenever!”