07-Dec-2011 13:09:55
by Will

Audio Track: Masabi CEO Presents mTicketing - Concept to Reality

Travel 2020 recently published their exhibitor talks from their brilliant 2011 show. Among them was CEO Ben Whitaker, presenting an illuminating argument for mTicketing as a way of solving many of the most pressing problems facing the UK rail industry. Keep listening to the end for a thought-provoking final point from Ben.

Click on the link below to listen to Ben's talk, and follow the second link to access the accompanying presentation slides:


Ben Whitaker: mTicketing - Concept to Reality (audio)

Ben Whitaker: mTicketing - Concept to Reality (presentation slides)

 

If you're interested in finding out more about any aspect of Ben's talk, please contact us or leave a comment below.

Written by Will

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About Justride

Masabi’s Justride is the leading Fare Payments platform for public transport. Transit agencies and operators can sign up to mobile ticketing services, enable Mobility as a Service (MaaS) and deploy an account-based system allowing passengers to simply tap a contactless bank card, mobile device and smartcard to travel, without needing to buy a ticket or understand fares. With over seventy agencies of all sizes across ten countries signed up, Justride is leading the movement away from bespoke and expensive ticket systems to Fare Payments as a Service.

About Masabi

At Masabi we believe a new Fare Payments system allowing passengers to just tap and ride, without needing to buy a ticket or understand fares, should be available to every passenger and every transit agency around the globe, without prohibitive costs or taking years to deliver. By providing a Fare Payments platform which is constantly improving and connected with leading mobility applications (for full first-last mile journeys) Masabi is helping passengers move seamlessly from A to B, attracting more people to conveniently ride public transit.

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