14-Nov-2012 14:56:09
by Josh

Customers in Boston React to MBTA mTicket App Launch

Customers in Boston React to MBTA mTicket App Launch

Mobile ticketing has a huge number of benefits for Transit Agencies, one of which is delivering a good news story - a product that customers love.

The MBTA identified a number of customer problems they wanted to solve with mobile ticketing, from waiting in line to buy a ticket to having to pay with cash on board where ticket machines aren't available out outlying stations. What they found was that customers enjoy these benefits and a lot more as can be seen in a selection of tweets from Commuter Rail riders below:

Update - 19/11/2012. We've had so many nice comments that we wanted to share a few more:

Written by Josh