{"id":16648,"date":"2016-08-17T09:00:00","date_gmt":"2016-08-17T08:00:00","guid":{"rendered":"https:\/\/masabidev.wpengine.com\/news\/what-is-open-loop-ticketing\/"},"modified":"2016-08-17T09:00:00","modified_gmt":"2016-08-17T08:00:00","slug":"what-is-open-loop-ticketing","status":"publish","type":"post","link":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/","title":{"rendered":"What is \u2018Open Loop\u2019 ticketing?"},"content":{"rendered":"<div class=\"block-\">\n<p>The term \u2018Open Loop\u2019 references the fact that the ticketing system leverages existing open \u2018tokens\u2019 and processes that are not proprietary to the transport network in question. These tokens also work outside of the transport system, hence &#8216;Open&#8217;. The main &#8216;Open Loop&#8217; tokens are a cEMV contactless bank card or cEMV payments made through a mobile device.<\/p>\n<p>\u00a0<\/p>\n<p>For an \u2018Open Loop\u2019 system to work there needs to be a token available within the transport network\u2019s ridership which is ubiquitous enough that a \u2018token\u2019 does not need to be issued by the transport provider (or media issuance is kept to an absolute minimum).<\/p>\n<p>\u00a0<\/p>\n<p>Two devices well suited to be used as \u2018tokens\u2019 in most Western cities today are smartphones and contactless credit cards (<a href=\"http:\/\/blog.masabi.com\/blog\/a-guide-to-transport-three-letter-acronyms-ttlas\">contactless EMV<\/a>).<\/p>\n<p>\u00a0<\/p>\n<p>The level of ubiquity for smartphones is generally very high, being around 65-95% in Europe and the US. EMV contactless is more sporadic than the smartphone, in some cases being very high and others not yet in-market, but is growing in most regions around the globe. The smartphone has many different ways of communicating a token &#8211; from <a href=\"http:\/\/blog.masabi.com\/blog\/a-guide-to-transport-three-letter-acronyms-ttlas\">NFC<\/a> to <a href=\"http:\/\/blog.masabi.com\/blog\/a-guide-to-transport-three-letter-acronyms-ttlas\">Bluetooth Low Energy<\/a> and, of course, a screen which can be used to display a barcode.<\/p>\n<p>\u00a0<\/p>\n<p>The \u2018tokens\u2019 in a contactless EMV system allow the secure payment infrastructure put in place by the payment networks (e.g. <a href=\"https:\/\/www.mastercard.co.uk\/en-gb.html\">MasterCard<\/a>, <a href=\"https:\/\/www.visa.co.uk\/\">Visa<\/a>, <a href=\"https:\/\/www.americanexpress.com\/uk\/\">American Express<\/a>, Discover etc) to be used to uniquely identify individual customers.<\/p>\n<p>\u00a0<\/p>\n<p>Open Loop tokens are typically paired with an Account-Based back-office system to calculate the correct fare for a rider based on the travel patterns captured by the token\u2019s use within the transit network.<\/p>\n<p>\u00a0<\/p>\n<p>Moving beyond contactless EMV and smartphone devices, an Account Based Ticketing system can also support the ability for passengers to use other \u2018tokens\u2019 to travel such as a library, student or national identity card, mobile barcode or smartcard.<\/p>\n<p>\u00a0<\/p>\n<p>Open Loop is the term used for describing open tokens that work outside of a transit system, such as contactless bank cards and mobile payments, to enable people to travel on public transport. This simplifies the experience for the passenger, as there is no longer a need to queue for a ticket, and reduces the cost of fare collection for the transit provider as it no longer needs to issue and manage the fare media.<\/p>\n<p>\u00a0<\/p>\n<p><strong>Further reading:<\/strong><\/p>\n<ul>\n<li><span>Blog:\u00a0<a href=\"https:\/\/blog.masabi.com\/blog\/the-benefits-of-account-based-ticketing\">The Benefits of Account Based Ticketing<\/a><\/span><\/li>\n<li><span>Blog:\u00a0<a href=\"https:\/\/blog.masabi.com\/blog\/everything-you-need-to-know-about-account-based-ticketing\">Everything You Need to Know About Account Based Ticketing<\/a><\/span><span><\/span><\/li>\n<\/ul>\n<p>\u00a0<\/p>\n<p><strong>About Masabi\u2019s Justride Platform<\/strong><br \/>Masabi is bringing Fare Payments-as-a-Service to public transit agencies of all sizes around the globe. Through our Fare Payments platform, Justride, transport agencies and operators in cities of all sizes receive the latest ticketing innovations quickly, using a platform which is constantly updating and adding new features. This not only improves the journey experience for passengers but also helps transport agencies keep up with the pace of technology change while reducing the total cost of fare collection, meaning more money can be put back into running transport services.<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The term \u2018Open Loop\u2019 references the fact that the ticketing system leverages existing open \u2018tokens\u2019 and processes that are not proprietary to the transport network in question. These tokens also work outside of the transport system, hence &#8216;Open&#8217;. The main &#8216;Open Loop&#8217; tokens are a cEMV contactless bank card or cEMV payments made through a [&hellip;]<\/p>\n","protected":false},"author":26,"featured_media":16647,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[107],"tags":[],"class_list":["post-16648","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What is \u2018Open Loop\u2019 ticketing? - Masabi<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is \u2018Open Loop\u2019 ticketing? - Masabi\" \/>\n<meta property=\"og:description\" content=\"The term \u2018Open Loop\u2019 references the fact that the ticketing system leverages existing open \u2018tokens\u2019 and processes that are not proprietary to the transport network in question. These tokens also work outside of the transport system, hence &#8216;Open&#8217;. The main &#8216;Open Loop&#8217; tokens are a cEMV contactless bank card or cEMV payments made through a [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Masabi\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-17T08:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png\" \/>\n\t<meta property=\"og:image:width\" content=\"292\" \/>\n\t<meta property=\"og:image:height\" content=\"404\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"James Gooch\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"James Gooch\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/\"},\"author\":{\"name\":\"James Gooch\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/#\\\/schema\\\/person\\\/d0b8c23067fee654a30fe7dff740fbcf\"},\"headline\":\"What is \u2018Open Loop\u2019 ticketing?\",\"datePublished\":\"2016-08-17T08:00:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/\"},\"wordCount\":500,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.masabi.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/hubspot-01dbcb565bd8589aa89e.png\",\"articleSection\":[\"Blog\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/\",\"url\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/\",\"name\":\"What is \u2018Open Loop\u2019 ticketing? - Masabi\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.masabi.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/hubspot-01dbcb565bd8589aa89e.png\",\"datePublished\":\"2016-08-17T08:00:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/#\\\/schema\\\/person\\\/d0b8c23067fee654a30fe7dff740fbcf\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.masabi.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/hubspot-01dbcb565bd8589aa89e.png\",\"contentUrl\":\"https:\\\/\\\/www.masabi.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/hubspot-01dbcb565bd8589aa89e.png\",\"width\":292,\"height\":404},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/news\\\/what-is-open-loop-ticketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"What is \u2018Open Loop\u2019 ticketing?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/#website\",\"url\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/\",\"name\":\"Masabi\",\"description\":\"Making shared transport the first choice\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.masabi.com\\\/es\\\/#\\\/schema\\\/person\\\/d0b8c23067fee654a30fe7dff740fbcf\",\"name\":\"James Gooch\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g\",\"caption\":\"James Gooch\"},\"description\":\"An accomplished marketing leader, James Gooch serves as the Head of Marketing at Masabi, a global technology company specializing in innovative ticketing and payment systems for public transit. Masabi is the category creator and leader for public transit mobile ticketing and Fare Payments-as-a-Service - a better way of delivering ticketing systems for cities of all sizes, helping them reduce costs, risk and enable constant innovation.\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What is \u2018Open Loop\u2019 ticketing? - Masabi","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/","og_locale":"es_ES","og_type":"article","og_title":"What is \u2018Open Loop\u2019 ticketing? - Masabi","og_description":"The term \u2018Open Loop\u2019 references the fact that the ticketing system leverages existing open \u2018tokens\u2019 and processes that are not proprietary to the transport network in question. These tokens also work outside of the transport system, hence &#8216;Open&#8217;. The main &#8216;Open Loop&#8217; tokens are a cEMV contactless bank card or cEMV payments made through a [&hellip;]","og_url":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/","og_site_name":"Masabi","article_published_time":"2016-08-17T08:00:00+00:00","og_image":[{"width":292,"height":404,"url":"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png","type":"image\/png"}],"author":"James Gooch","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"James Gooch","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#article","isPartOf":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/"},"author":{"name":"James Gooch","@id":"https:\/\/www.masabi.com\/es\/#\/schema\/person\/d0b8c23067fee654a30fe7dff740fbcf"},"headline":"What is \u2018Open Loop\u2019 ticketing?","datePublished":"2016-08-17T08:00:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/"},"wordCount":500,"commentCount":0,"image":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png","articleSection":["Blog"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/","url":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/","name":"What is \u2018Open Loop\u2019 ticketing? - Masabi","isPartOf":{"@id":"https:\/\/www.masabi.com\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#primaryimage"},"image":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#primaryimage"},"thumbnailUrl":"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png","datePublished":"2016-08-17T08:00:00+00:00","author":{"@id":"https:\/\/www.masabi.com\/es\/#\/schema\/person\/d0b8c23067fee654a30fe7dff740fbcf"},"breadcrumb":{"@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#primaryimage","url":"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png","contentUrl":"https:\/\/www.masabi.com\/wp-content\/uploads\/2026\/09\/hubspot-01dbcb565bd8589aa89e.png","width":292,"height":404},{"@type":"BreadcrumbList","@id":"https:\/\/www.masabi.com\/es\/news\/what-is-open-loop-ticketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.masabi.com\/es\/"},{"@type":"ListItem","position":2,"name":"What is \u2018Open Loop\u2019 ticketing?"}]},{"@type":"WebSite","@id":"https:\/\/www.masabi.com\/es\/#website","url":"https:\/\/www.masabi.com\/es\/","name":"Masabi","description":"Making shared transport the first choice","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.masabi.com\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/www.masabi.com\/es\/#\/schema\/person\/d0b8c23067fee654a30fe7dff740fbcf","name":"James Gooch","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5d2e360ecf0b2288fd155d3561994272dbf2d17b30d69bc9259fc79ee6192e14?s=96&d=mm&r=g","caption":"James Gooch"},"description":"An accomplished marketing leader, James Gooch serves as the Head of Marketing at Masabi, a global technology company specializing in innovative ticketing and payment systems for public transit. Masabi is the category creator and leader for public transit mobile ticketing and Fare Payments-as-a-Service - a better way of delivering ticketing systems for cities of all sizes, helping them reduce costs, risk and enable constant innovation."}]}},"_links":{"self":[{"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/posts\/16648","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/users\/26"}],"replies":[{"embeddable":true,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/comments?post=16648"}],"version-history":[{"count":0,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/posts\/16648\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/media\/16647"}],"wp:attachment":[{"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/media?parent=16648"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/categories?post=16648"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.masabi.com\/es\/wp-json\/wp\/v2\/tags?post=16648"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}