Company — About

Making transit more accessible for everyone.

Masabi exists to make public transit easier to access and easier to use — for riders, for agencies, and for the cities they serve. Better fare technology is how we get there.

Mission & values

What drives us

  • Transit matters

    Public transit is the backbone of equitable cities. Better technology makes transit more accessible — which makes cities work better for everyone.

  • Open over closed

    We build openly and integrate widely — because the best outcomes come from ecosystems, not monopolies.

  • Partnership, not vendor

    We're invested in our agencies' success. Our commercial model is aligned to ridership — when you grow, we grow.

  • Continuous improvement

    3,000+ platform updates per year isn't a marketing number — it's a commitment to getting better, every day.

Our story

From startup to global transit platform

  1. 2001

    Founded in London

    Masabi started as a mobile technology company — well before smartphones or transit apps existed

  2. 2012

    Justride — the first cloud-native transit fare platform

    We launched the first SaaS transit fare system anywhere in the world. It was a bet on the cloud before the industry believed it

  3. 2016

    New York MTA deployment

    Mobile ticketing on the world's most complex transit network — a signal that cloud SaaS had arrived for major agencies

  4. 2019

    Open payments

    First SaaS open payments deployment in North America — contactless bank cards accepted at transit validators

  5. Today

    400+ agencies, four continents

    Justride powers fare payments for agencies of every scale — from regional operators to national networks

Want to work with us?

See open roles or get in touch with our team.

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