Contactless Ticketing System

Contactless Ticketing (cEMV) for Agencies of All Sizes

Contactless Ticketing Systems (cEMV)

The use of contactless bank cards, often referred to as contactless EMV (cEMV), to ride on public transport exploded onto the scene a few years ago. These contactless systems are unique in their ability to allow a passenger of any kind to turn up and travel using what they already have in their pocket, automatically calculating the correct fare to charge and doing so to the credit/debit card they travelled with.

This has heralded a better way to move around urban areas by freeing passengers from needing to purchase a ticket before traveling. cEMV systems make a lot of sense not just for passengers, but also for agencies who can move away from the cost of issuing paper tickets, their own plastic cards and collecting cash.

Contactless Ticketing (cEMV) Explainer Video

The Benefits of (cEMV) Contactless Ticketing for Public Transport

ticket in your pocket

Ticket in Your Pocket

There is no need to get a ticket before traveling which is great for first time users and breaks down one of the main barriers to accessing public transport.

reduce costs

Reduce Costs

Contactless EMV follows Masabi’s Bring Your Own Ticket (BYOT) philosophy meaning agencies no longer need to issue paper or plastic ticket (or not as many) saving money.

tap and ride

Just (Tap and) Ride

Simply tapping and riding makes using public transport much more convenient and enables a seamless experience without needing to know the exact route or worrying about overspending, thank to fare capping.

model-2-aggregated-pay-as-you-go

Everything You Need to Know About Contactless Ticketing for Public Transport (cEMV)

The term “contactless ticketing” has been adopted to refer to the use of contactless bank cards to tap and ride on public transit systems.  In this blog post we explore the use of contactless bank cards, and these same cards emulated through Apple/Google Pay on mobile, for use as a means to simply tap and travel on public transport.

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Justride Contactless Ticketing Capabilities (cEMV)
Contactless EMV ticketing systems have traditionally taken years to deliver and cost tens or hundreds of millions to implement. As a result, they have been out of reach to the vast majority of transit agencies around the globe. At Masabi we believe this experience should be available to every passenger at every agency, without a prohibitive cost. Justride enables an aggregated pay as you go cEMV model that takes into account multiple taps over hours, and over days, to always offer the passenger the best priced fare for their journey.
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amex contactless bank card
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